When you say ‘monogramming’ in Australia, you think The Daily Edited. The Insta-famous and suuuper popular brand founded by Alyce Tran has gone gangbusters since it’s humble origins, and is now a global brand.

You’ve absolutely seen and coveted one of their chic-as-hell phone cases, and now (if you’re lucky) you could score one for nix – monogrammed with your initials and all.

See, The Daily Edited’s opening their ‘Apartment‘ store in Westfield Sydney this week, and to celebrate they’re giving the first 1,000 people through the doors a free iPhone case. You can get anything from a 5 through to an iPhone 8 plus, the only one excluded is the ‘X‘ – and mate if you have one of those already, go buy your own bloody case, moneybags.

The store’s worth a squiz regardless of whether you CBF queuing for the freebies – it’s been designed to place the TDE products in a lifestyle environment, so you can see what your glorious monogrammed tote bag looks like all casually strewn on your lounge, or your phone on your sleek coffee table.

All in the details at our new store @westfieldsyd

A post shared by TDE (@thedailyedited) on

You can only get your free case from the new Westfield Sydney TDE Flagship store (Shop 4020, Level 4), btw. Soz, non NSW-ers! Case colours and sizes are of course limited to availability on the day, so best to be early as hell – doors open at 12pm tomorrow, Thursday 16th November.

Image: The Daily Edited