2009 has been a big year for George Gorrow and Dan Single. The multi-tasking duo behind Sydney streetwear label Ksubi have diversified their revenue streams by launching Big In Japan, unveiled footwear and eyewear collaborations and now, with a new David Jones deal announced today, look to increase their Australian market share.
Of course it wasn’t always so rosy. Earlier this year the duo faced bankruptcy allegations but as Single explains in a recent interview with The Australian “None of it was true. I don’t know, where does half the stuff people write about us come from?”
The allegations were further disproved by Ksubi’s inclusion in BRW’s Young Rich List with Gorrow and Single wielding an estimated net worth of $21 million.
But the duo aren’t content with surviving during an Economic lull they want to expand. A newly announced deal with David Jones will see Ksubi lower its price points, increase distribution and focus on the mass market. The Australian reports of the union Ksubi/DJs union:
The DJs deal puts Ksubi in 33 of its stores across the country from today, with 19 of them housing Ksubi shop-in-shop concept stores stocking 115 styles designed specifically for the department store…The DJs partnership follows the launch last month of the brand in London retail giant Topshop, via a concession stand in the Topman menswear department of the flagship Oxford Circus store. Ksubi became the highest selling brand in the first week, with some styles selling out on the first day.
In related news Ksubi, along with Henry Holland and Richard Nicoll have unveiled a clothing line in conjunction with Treckstock Loves a charity that works to fight cancer among adolescents in the UK. Check out the looks below…