BIG NEWS, SPORTS FANS.
“This Australian-first partnership will see Sydney and NSW showcased to a global audience every week, giving our state exposure to millions of Arsenal and English Premier League fans. We are proud to be associated with Arsenal, one of the world’s oldest and most prestigious football clubs, and look forward to welcoming them to Sydney in 2017.”
Meanwhile, Vinai Venkatesham, Arsenal’s chief commercial officer, stated that the partnership will provide unprecedented opportunities for both the government, and the club.
“We are excited to enter into this partnership with the NSW Government and Destination NSW. As well as being our first partnership agreement in Australia, the deal is unique in combining a tourism partnership with pre-season matches.
“We look forward to working with our new partner to promote NSW, before bringing our first team to Sydney for two games in 2017 in front of our passionate Australian fans.”
Both games will be held at Sydney’s ANZ Stadium in June of 2017. Exact dates will be announced in the coming months.