Move over cranberry-juice dude, we have a new viral TikTok King and this guy makes killer tunes out of random Facebook beef.
Lubalin is a musician from Canada, who recently sky-rocketed to TikTok fame after two of his catchy songs went viral on the platform. You’ve probably seen one of his vids by now, as they’re both sitting at over 19M views each. Fuck, that is nearly the population of Australia.
Speaking to Buzzfeed, discusses his quick rise to fame and the elements you need to make a viral video.
“You need a hook, then you need to deliver,” he said.
“I began wondering how can I take my skill set and apply it to that? I was kind of in a haze of taking in all this information then I thought maybe it would be fun if I took a screenshot of something and turned it into a song.”
Lubalin’s first video uses a Facebook Marketplace conversation that escalated very quickly. In the conversation, one person asks if an item is still available, that same person then backflips and says: “Please leave me alone – we are sleeping.”
But what makes it absolute gold is the way that Lubalin turns the altercation into a full-blown ballad.
Of course, the TikTok exploded and currently has 19.9M views.
“I thought it would be really cool if I could get 100,000 views,” Lubalin told Buzzfeed.
“That was my little goal.”
Lubalin’s second vid has 21.1M views and this time it’s a dance track about a boomer complaining that a woman called Caroline stole her broccoli casserole recipe.
Lubalin also said that we could be expecting more vids, but he reckons they’ll be a point when he’s bored of it and will want to try something new.
“I want to ride this wave as far as it’ll go, but I also feel like I’ll get bored of these soon. And I also feel like I want to see if I can come up with other concepts,” he said.
It’s a smart idea, and definitely a method that could put some Aussie artists on the map.