‘Floof’ Is The Dog Box Your Pup Bloody Well Deserves This Christmas

Christmas shopping for your family is just as welcome as getting randomly slapped across the face with a raw slab of steak. Between assessing who you have to buy something for, who won’t kick up a stink for just copping a card, and then sourcing the finances to make it all happen, it’s understandable why you’d begin to develop sympathy for ol’ mate Ebenezer Scrooge.

But worst of all, Christmas shopping distracts you from pleasing the being who you SHOULD be buying presents for – someone who won’t complain that their jumper’s the wrong size, request a receipt for the wine they ain’t partial to or criticise your gift-wrapping prowess.

Yes, your dog/best friend is where your efforts should be focused, but attending to everyone else’s dumb needs will inevitably leave you short on time and your pup empty-handed. That shit ain’t right. Thankfully, a new Melbourne-based business called Floof has cropped up just in time to ensure your dog’s not disappointed on the 25th.

Images: Floof

It’s a brilliantly simple idea – a gift box filled with locally-sourced products to make your pooch the happiest fuzz ball in town. Starting at $49, the packs include goodies like a Donutz Toy, paperbark + lemongrass-scented Bondi Wash Dog Wash, organic treats from A La Bark Dog Treats, super tasty beef liver treats from Raw and Natural Pet Supplies, Biotuff compostable poop bags and a Mister Woof harness.

Images: Floof

Look, apologies in advance if your dog’s so stoked during unboxing that it pisses all over your Christmas tree. These things happen. If you’re begrudgingly okay with that possible outcome, then you can check out Floof HERE.

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