Last month we posted the trailer for a web only doco called Influencers: How Trends And Creativity Become Contagious. The full version is now available online so if you’ve read The Tipping Point, downloaded music based on its designation as “Best New Music”, purchased a pair of chinos at the online store of a High Street retailer, have a Facebook profile or are a member of the human race – you may find it of interest. Watch below…
Says the synopsis: “The film attempts to understand the essence of influence, what makes a person influential without taking a statistical or metric approach. Written and Directed by Paul Rojanathara and Davis Johnson, the film is a Polaroid snapshot of New York influential creatives (advertising, design, fashion and entertainment) who are shaping today’s pop culture.”
