Seven’s ‘Sunday Night’ Blasted Over “Blatant” Pete Evans Paleo Promotion

In further proof that Pete Evans should possibly maybe stick to critiquing beetroot and goat cheese tarts when it comes to his TV appearances, the celebrity chef has been slammed yet again for promoting potentially irresponsible diet trends.

This time, it’s the Dietitians Association Of Australia, who have taken aim at Seven’s Sunday Night for going too soft on Evans’ controversial bone broth baby formula, in a segment they’ve labelled “blatant promotion.”
Last Sunday night, Mike Willesee asked Evans about his concoction, which has been criticised as potentially lethal for infants, and is the reason Evans’ book Bubba Yum Yum was pulled from physical publication at the last minute.
Evans put this down to “negative publicity” and a nervous publisher, but Claire Hewat of the DAA was not feeling it. In a recent statement to News Corp, she said:
“This one-sided piece seemed to be a blatant promotion of the personal dietary views of one of the network’s prime time stars. The DAA has written a letter of complaint to Sunday Night … The book [co-written by Evans] promoted the broth to zero to six-year-olds as the sole source of nutrition, along with saying it was the next best thing to breast milk, and the broth formula has never been tested, which is a requirement for all infant formula.

The vitamin A content was 800 per cent higher than recommended and that could kill a child.”


Sunday Night‘s Steve Taylor has defended the segment, saying that it was never meant to be a piece of hard-hitting investigatory journalism, but instead, more of a “road test,” with the remaining two parts still to air.

“Sunday Night’s Great Paleo Challenge was always pitched as a series of stories,” he said. “Without seeing the remaining two segments, the DAA has rushed to judgement without the full picture.”
Should you wish, you can see how Mike Willesee is going with his paleo challenge in part two tonight.

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