Preview: Ksubi’s New Kolors Campaign

Ksubi relaunch their ridiculously popular coloured denim range with a new short film starring Bambi Northwood-Blythe, Cisco Gorrow and Heidi Harrington-Johnson. Dubbed Kolors and directed by Collider linchpin Daniel Askill, the campaign resembles Askill’s award-winning short We Have Decided Not To Die as an assortment of 80’s muscle cars fight against billowing smoke, leaping models and tire tracks. We like. We like a lot. Check out a few preview images below and remind yourself of a time when blue jeans didn’t necessarily mean navy. Hint: It was 2004 and we all desperately needed something to wear with white Chuck Taylors.

Kolors are available in “Chitch” and “Van Winkle” styles for men and “Super Spray On” and “Super Skinny” for women. Available colours include: white, blue, orange, green, black, purple, red, plum, aged blue, aged green, aged yellow, aged black and aged pink.

Ksubi kolors are available from May 5 at General Pants, David Jones and Ksubi.

Photos- Still images from “Kolors”