Model Coco Rocha is utilizing the full collaborative power of the internet by asking youtube users to suggest a name for her forthcoming fashion line. So far users are favouring an eponymous label (boring!) or the marginally more imaginative ROCO.
If it were up to us we’d go for Coco Stuffs, Living La Vida Coco or (in homage to her Irish dancing background) River Pants – Lord Of The Pants.
Title Image by Larry Busacca via Getty
