Andrej Pejic Stars In Genius Push-Up Bra Campaign

Is there anything that Andrej Pejic can’t wear? The answer is pretty evident in the beautiful model’s latest casting as a lingerie model. Dutch chain store Hema secured the gender-bending supermodel as the face of its Mega Push-Up Bra, a pretty damn clever advertising concept. After all, what better way to successfully shill a bra that claims to “Add two cup sizes!” than on a person who does not actually have breasts. And the boy gives pretty good chest (for a boy).

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