So Old Spice, via ad agency Wieden + Kennedy, may have just ruined advertising for everyone. Having already established a rep for churning out some of the best ads ever, the Spice has teamed up with ex-NBA star Dikembe Mutombo to created their most LOL worthy, time waste enabling, campaign to date.
With less than a month till the end of the Myan calander, Old Spice have launched Dikembe Mutombo’s 4 1/2 Weeks to Save the World, an interactive campaign where the player must help Mutombo, assisted by Science the Bear, save the world. Sounds ridiculous? Well it is, gloriously so.
With a new stage launched each week, expect office productivity to slump below the already bottoming pre-christmas levels. For part one, where Mutombo has to defeat a South Korean dance craze that is distracting everyone from voting, click here.
