With respect to all other sock commercials, you are about to witness what is the greatest, most fabulous, and most batshit insane sock commercial in the history of the respected art form. From the acclaimed celebrity photographer and filmmaker David LaChapelle, best known for his eye-popping high camp fashion tableaux and having his steez appropriated by Rihanna, comes “The Exorsocks”, a short film he has directed for HappySocks.
In the film, breakout performer Katie Johnson awakens in opium den-inspired squalor, her face clownishly streaked in last night’s makeup. Her grotesque shouty moll of a mother Melody Johnson, equipped with an empty liquor bottle as a sanity-battering ram, rouses a visibly hungover Katie using the least sensitive approach imaginable (no one needs their snatch pungency criticised first thing in the morning). How does one recover from this brutal affront to good moods? The answer is socks.
Here is LaChapelle’s NSFW vision depicting just how happy a pair of HappySocks can make a person.
The video accompanies LaChapelle’s exuberantly clothes-free campaign imagery which you can view at the HappySocks website.
