Chess isn’t traditionally a very sexy game. That’s just the way it is, folks. I mean, strategically moving wooden pieces around a checkered board doesn’t exactly scream ‘FUCK ME’, does it?
But maybe the chess community is sick of being treated like nerds, you know? Maybe they’d like to be a little ~controversial~ for once. Welp, they sure are giving it a red hot crack with the new World Chess Championships logo for 2018. Have a look at it in a tweet by Aussie chess player David Smerdon. Look.
Official logos released for the 2018 World Chess Championships. No, this is not a joke. #ChessIsSexy #YouHadOneJob https://t.co/OuOaCdMqhF pic.twitter.com/vTXH5Oc2Jd
— David Smerdon (@dsmerdon) December 19, 2017
Hmm, that’s definitely two people scissoring. They are absolutely smushing their genitals together. Sure, they’re playing chess, but they’re also kissing below the hips at the same time. Why is this happening? And why does it look like it was produced on an original Macintosh computer?
British grandmaster Nigel Short, reckons the organisers were “perhaps suggesting that they are giving the chess world a good fucking”. I think Nigel’s onto something here. Grandmaster Susan Polgar has questioned whether the image is appropriate for children being introduced to the sport.
Two people scissoring? Probably not good for kids.
2018 World Championship Logo – Appropriate to promote to kids? @FIDE_chess @WOMChess @EuropeEchecs @chessdom @MarkTWIC @USChess pic.twitter.com/rKw6KbHgFU
— Susan Polgar (@SusanPolgar) December 19, 2017
“We rarely stop to think about the brand of the World Chess Championship Match, because we are more interested in the players and the drama of the games,” the Championships website says.
“As organisers of the Match we’ve been busy for over a year working with artists and designers to develop a perfect key visual, the image that will be associated with the 2018 Match and which will find its way onto mugs, posters, outdoor displays, venue design, media, broadcasting graphics and more.”
Hell yeah, horny chess is coming to a coffee mug near you.
