I DIE. Stylist to the stars Rachel Zoe has announced she will be launching her own fashion brand. She told WWD, “You will definitely see me in the clothes. Like, you will absolutely see my trademark pieces. I’ll definitely do faux furs and incredible leather jackets and great trousers. But I’m catering to a broader audience.”

Like fat people?

Her reality show “The Rachel Zoe Project” has been renewed for a third season, which is worth watching just for Rachel’s priceless soundbytes (“shutting it down”, “hero dress”, “witch vibes, witch vibes”) and outrageous use of the word ‘literally’ (“I literally die”).

Her foray into design is sure to feature heavily in upcoming seasons of the show – and with each episode averaging around 1 million viewers (in the United States), she’s already got a few potential Rachel Zoe Collection wearers in the bag.

I die. You die. We all literally die.

Oh. My. God. Rachel Zoe Launching Fashion Brand

Via wwd