Spare a thought for Matthew Goodwin, a British professor whose overconfidence pre-UK election has led him to the absolute bizarrest form of rock bottom: eating his own book live on British TV.
Goodwin is an academic whose expertise lies mainly in British politics. So he wasn’t just spitting into the wind when, back in May, he tweeted this:
I’m saying this out loud. I do not believe that Labour, under Jeremy Corbyn, will poll 38%. I will happily eat my new Brexit book if they do
— Matthew Goodwin (@GoodwinMJ) May 27, 2017
Of course, as we all know, Labour pulled off the biggest swing since the 1940s and polled a whopping 40%.
— Michiel van Hulten (@mvanhulten) June 9, 2017
What does that mean? It means eat the book, please, Matthew.
eat the book
— Jack Scanlan (@JackLScanlan) June 10, 2017
EAT THE FUCKING BOOK!!!!
— Daniel Hoffmann-Gill (@danielh_g) June 9, 2017
Hi Matthew, just wondering when you’re going to eat this book? Let me know!
— THE BOOK EATER (@rey_z) June 9, 2017
eat the book, matthew
— Gavia Baker-Whitelaw (@Hello_Tailor) June 9, 2017
— Roqayah Chamseddine (@roqchams) June 10, 2017
imagine doing all this and your legacy being “eat book” pic.twitter.com/yXpuWTVLgt
— THE BOOK EATER (@rey_z) June 10, 2017
And my friends. Matthew Goodwin, Matty boy, the madman, the absolute legend…
…he ate the book.
Ok. You win. I will be eating my book on Sky News at 4.30pm.
— Matthew Goodwin (@GoodwinMJ) June 10, 2017
— Sky News (@SkyNews) June 10, 2017
Well, he ate some of his book, and that’ll do us quite nicely.
YOU ATE THE FUCKING BOOK!!!!
— Daniel Hoffmann-Gill (@danielh_g) June 10, 2017
Image: Twitter / @SkyNews.