When Queen Bey herself graced the north side of Melbourne in the year 2013, we mused “news isn’t news until it inspires a meme, so it wasn’t long before #BeyoncéInBrunswick became a thing. Also, because it’s 2013, it won’t be long before it stops being a thing, so let’s just enjoy it while it lasts, shall we?”
Well, the joke’s on us, apparently. It’s still very much a thing. A thing that just made bank.
The Beyonce house auction is under way. @HSunRealestate @theheraldsun pic.twitter.com/SRP7Rt2Uh0
— Benn Dorrington (@BennDorrington) February 27, 2016
At auction today, her powerful, lingering aura inspired the winning bidder to throw down $650,000 for the Beith St residence, up over $100k from the estimated price given earlier this month.
Don’t go for a second get to thinking they didn’t play up the Beyoncé angle, either – an actual impersonator was on scene to remind everyone the 2-bed, 1-bath abode has been infused with her powerful ambiance.
The Brunswick house that Beyonce used in one of her film clips sold under the hammer for $650,000. pic.twitter.com/4m0M986pLc
— Benn Dorrington (@BennDorrington) February 27, 2016
And just in case you’re in need of reminding, here’s exactly what caused an otherwise unremarkable (read: delapidated) bit of Victorian real estate gain so much attention:
It’s not like Australia’s housing market needs another push into the realm of the ridiculous, but if one video can seemingly up a property’s value by over $100K? Shit, Rent-A-Bey might just be a solid business venture.