Oh bloody hell just strap yourselves in for more of these in the coming weeks because there’s more than likely going to be a lot.
“Major Lazer’s ‘Lean On’ is a clear frontrunner at $2.25, having opened at $4.00, and would be the worst result for the bookmaker by a country mile.”
Outwardly, they’re claiming that it’s being done to “square the ledger,” after Triple J’s comments that trolling the polls won’t be tolerated.
“We’re hoping to achieve parity here by getting behind Justin Bieber’s good mate Diplo (Major Lazer) with the #MajorLazer4Hottest100 campaign; despite the financial impact it’s likely to cost us come countdown.”
“For Triple J to blacklist Bieber (Ed’s note: They didn’t, ya dummies. They just said they’ll keep an eye on the votes and think about discounting some if they feel the books have been cooked), despite actually playing his Grammy nominated collaboration with Diplo and Skrillex (‘Where Are U Now) back in April, is baffling.”
Which is all well and good, but one of Triple J’s key guidelines for voting in the Hottest 100 reads thusly…
“triple j reserves the right to remove artists from the list who have benefited from competitions or commercial campaigns that incentivise fans to vote for them.”
…which of course means that a campaign like a #Whoever4Hottest100 could have the inverse effect of actually getting that artist/song the ole’ boot up the arse.
- They genuinely, honestly, whole-heartedly want to support Bibber by any means necessary, and think that his deliberate exclusion from the Hottest 100 would grossly misrepresent public opinion on the matter.
- They’re terrified that Major Lazer is going to win the Hottest 100 and they’re going to lose a butt-tonne of cash to people backing in the clear favourite, so they’re mounting a sabotage mission masquerading as a public goodwill PR campaign, wherein they incentivise people to vote for the song in the hopes that the skewed numbers causes Triple J to boot the song from the count.
- They just want publicity – any publicity – and are throwing as much shit against the wall until something sticks. In which case, mission accomplished, god damn it.
