Justin Timberlake will don his most corporate suit and tie as the new Creative Director of Bud Light Platinum in a sure to be bullshit lucrative professional alliance which should afford the singer enough free booze to forget that he is also a major Myspace investor.
The (likely nominal) position, which involves crucial daily duties like cutting out really awesome pictures of himself for a mood board titled “bringing sexy back” and sipping on samples then saying “You know what this needs? More Timberland.”, will also encompass a musical curation role and require JT’s presence in a commercial which will air during this weekend’s Grammy Awards.
“Bud Light Platinum brings a refined, discerning aesthetic to beer that
plays well with what I’m doing,” JT said in a statement.
“I’m looking forward to not only being a part of the creative process,
but in bringing other talented musicians to the forefront as well.”
This follows other Creative Director appointments such as Will.I.Am. for Intel, Lady Gaga for Polaroid and, most recently, Marc Jacobs for Diet Coke. All of which are probably mega-bullshit.
