If you’ve got a spare hour and like stories about people who change the world, ensure you make the time to watch Steve Jobs – Billion Dollar Hippy, the BBC documentary about the man responsible for making the world ‘Apple’ synonymous with cool consumerism.
The documentary tells the story of how Jobs grew up balancing his interests in the tech monster of Silicon Valley and the Californian countercultural hippie movement. This includes his experimentation with LSD which he describes as “one of the most important things in my life.”
The dude was a legit tripper. And a legit legend too. Hearing first hand accounts of how he turned the company around and into what is now the biggest and most valuable brand in the world are truly inspiring – mindboggling really.
With interviews by Stephen Fry, world wide web inventor Sir Tim Berners-Lee and branding guru Rita Clifton, this fascinating doco decodes the formula that took Apple from suburban garage to global supremacy.
