Kia has enli$ted Laurence Fishburne of The Matrix fame to reprise his role as pill-pushing eyewear aficionado Morpheus in a new teaser campaign where he presents the red pill/blue pill paradox to a well-to-do white couple who aren’t even in the market for a new car so lay off the predatory sales tactics alright, Morpheus?
The ad for the carmaker’s luxury K900 sedan will soon appear as part of their Super Bowl campaign and features Fishburne/Morpheus slowly defiling everything you loved about the Wachowski siblings’ mind expanding science fiction franchise.
The ad follows a previous teaser where Morpheus tries to get reception on his television.
You’ve changed, dude.
