The Outnet $1 Sale Spurns Mass Hate


The Outnet is the sister website to online fashion retailer Net-A-Porter, where you can pick up high end designer pieces at a heavily discounted price; and to celebrate its first birthday over the weekend the site held a sale with every item (and we’re talking Fendi knits, Calvin Klein dresses and so forth) priced at $1 – with shoppers only permitted to purchase one item per person. That’s fair – and how fabulous? Ready-to-wear on the cheap!

Naturally things went wrong when The Outnet got a whole lot more traffic than they bargained for (ha) based on their first in best dressed (ha) policy after the sale kicked off at the proposed time – meaning every bargain-loving, clothes-worshiping, Prada-coveting female was double clicking at exactly the same time the world over and the site inevitably crashed.

Hell hath no fury like a [rabid raging bargain-deprived mass of] women scorned [with access to social media and internet connection].

The fallout has been intense.

A Facebook group called The Outnet Stole My Friday (Fail Not Sale) already has 570 members.

There were also a barrage of tweets from disgruntled shoppers:

As well as angry comments on several online news forums:

Such is the response that The Outnet was compelled to release an official apology.

This has made one thing obvious: us women really can be vicious, spiteful, vindictive creatures when kept from designer shoes at rock bottom prices.

So did anyone actually get anything?
Was the sale even real do you think?
Was this just a ruse to get heaps of people onto their database?
Is this the slowest news day of all time?

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