Why the company have decided to crack down now (21 years on from the beginning of the show) is another question altogether, but the company are sending letters which states that while they ‘appreciate that [the downloader] is a fan’, they will still have to pay for what they watch.
One recipient decided to upload the letter to TorrentFreak:
“The damage to WB from your conduct substantially exceeds $20, but in the interest of having you stop your infringement of WB content permanently, WB is prepared to make you this settlement offer.”
Oooooof.