When digi-influencer Sara Donaldson, the force behind Harper & Harley, took out the PEDESTRIAN.TV 2015 Blogster Award – Fashion Category, she probably thought it was the pinnacle of her career. We all did.
NOT SO. The 20-something entrepreneurial gun has just announced she and long-time mate Georgia Martin are joining forces to launch a new online store called The UNDONE.
Hitting the interwebs in July 2016, it’s going to be an expertly-curated edit of minimalist luxe pieces – soooo essentially a shoppable version of Sara’s wardrobe.
So what’ll happen to Harper & Harley? Die-hard fans needn’t worry, ‘cos it’s not going anywhere.
“If anything it will be an even truer depiction of my style as the pieces that will be featured in outfit posts are pieces we have selected for The UNDONE during the buying process,” Sara told Who What Wear.
Check out this lil’ sneak peak, and sign up to the site HERE for updates etc.
RIP our monies.
Source: Who What Wear.
Photo: Instagram / @harperandharley / Nicole Cooper.