Hugh Hefner, founder of Playboy and hero to horny old dudes everywhere, has died age 91.
Playboy confirmed the news in a tweet this afternoon.
American Icon and Playboy Founder, Hugh M. Hefner passed away today. He was 91. #RIPHef pic.twitter.com/tCLa2iNXa4
— Playboy (@Playboy) September 28, 2017
Hefner’s son Cooper remembered his father as a “cultural pioneer” behind some of the biggest movements of the last few decades.
“My father lived an exceptional and impactful life as a media and cultural pioneer and a leading voice behind some of the most significant social and cultural moments of our time in advocating free speech, civil rights and sexual freedom.
“He defined a lifestyle and ethos that lie at the heart of the Playboy brand, one of the most recognisable in history. He will be greatly missed by many, including his wife Crystal, my sister Christie and my brothers David and Marston and all of us at Playboy Enterprises.”
Tributes are flowing in for the man across social media.
https://twitter.com/michaelhafford/status/913237811410567168
Sending love to the @playboy family and community. Hugh Hefner was an iconic man of our time. pic.twitter.com/DYaAxgKIzf
— Alyssa Julya Smith (@IamAlyssaSmith) September 28, 2017
RIP Hugh Hefner… pic.twitter.com/MNJVjnSKYw
— Brian Dorman 💙 (@BDormanTV) September 28, 2017
We’ll always remember you for the articles.
