Before Apple CEO Tim Cook graced the stage this morning to reveal a swathe of cool new shit – including the iPhone 7 – he called in a lift to the presentation from a pal.
That pal was James Corden, host of The Late Late Show with James Corden and the virally famous segment, Carpool Karaoke where he picks up various music superstars and sings their greatest hits with them. What follows was, of course, some god damn quality karaoke.
“Thank you so much for helping me get to the keynote,” says Cook at the start of the clip.
Serial cheeky-bugger Corden fishes for the hot goss on what Cook is going to discuss in the announcement, but he stays tight-lipped.
“We’re gonna talk about some great stuff,” replies Cook to an overly disappointed Corden.
After asking who Cook’s favourite band is, they both bust out a little OneRepublic in some absolute classic CPK stylez. It’s very nice.
Corden then asks Siri what she thinks of Tim Cook.
“He’s wonderful, but scheduling his appointments is crazy,” she says. The clip is missing a sitcom-esque, “Aw Sirriiii”, but I suppose we are no longer in the 90’s.
A wild Pharrell Williams suddenly appears in the back seat, they all don some great shades and sing Sweet Home Alabama. It’s all very beautiful.
You can behold the magic below. Enjoy!