Searches For Black Bandeaus Up 400% ‘Cos Kim Kardashian Rules Everything

When you clocked Kim Kardashian‘s NSFW selfie, were you overcome with the inexplicable urge to buy a black bandeau so you could recreate her lewk? No? Oh. Right. Must just be EVERY OTHER PERSON IN THE WORLD.

According to e-commerce site Lyst, global searches for “black bandeau” bikini tops shot up 406% within 48 hours of her posting the barely-censored photo that inspired an Internet meltdown / serious Bette Midler beef
If you’re in need of a Friday refresher, here it is:

When you’re like I have nothing to wear LOL

A photo posted by Kim Kardashian West (@kimkardashian) on

So thirsty are women to either recreate Kim’s iconic ode to the naked body, black bandeaus are now the site’s top trending item in the US and UK – three months out from when bikinis sales typically ramp up.
Lyst says the most viewed styles are by Lisa Marie Fernandez, AllSaints, ASOS, Onia and La Perla, with a one particular Lisa Marie style racking up 82,000 page views in the last three days.
The Natalie rubber neoprene bandeau bikini is $373 over at net-a-porter.
We’re going to hazard a guess that the unseasonal frenzy has also been helped along by Kylie Jenner‘s Insta-appearance in a ‘censor strip’-style bikini top 24 hours after Kim posted her nude selfie.


A photo posted by King Kylie (@kyliejenner) on

Next week, on ‘Shit People Do In The Name Of Fashion’: the world sees a 500% spike in nude arm-look tees as people flock to recreate Kim’s *other* nude photo.


A photo posted by Kim Kardashian West (@kimkardashian) on

Photo: Instagram / @kimkardashian.