Melania Trump has made a rare appearance on the campaign trail claim her priority as First Lady would be to address widespread bullying on social media, forgetting that her husband is responsible for about 50% of it.

Addressing a rally of Trump supporters in Pennsylvania, she said:

“Our culture has gotten too mean and too rough, especially to children and teenagers. It is absolutely unacceptable when it is done by someone with no name hiding on the internet.

“It is never OK when a 12-year-old girl or boy is mocked, bullied or attacked. It is terrible when it happens on the playground, and it is absolutely unacceptable when it is done by someone with no name hiding on the internet. We have to find a better way to talk to each other, to disagree with each other, to respect each other.

“We must find better ways to honour and support the basic goodness of our children, especially in social media. It will be one of the main focuses of my work, if I am privileged enough to become your First Lady.”

It goes literally without saying that cyber bullying is bad. That’s not the point anyone’s arguing here. Nor was it a bad speech, and if (god forbid) Donald Trump does end up in the White House I hope that Melania does set her sights to battling a culture of online bullying and shaming.

It’s just that she’ll be most effective in tackling cyber bullying if she convinces her husband to own up to his own. 

Trump’s habit of using his Twitter account to bully, harass, intimidate, mock and shame both men and women (though mostly women) who criticise him is well-documented. Like, it’s right out there in the effing open.

And yet, curiously enough, there was no mention of Donald’s Twitter account in Melania’s speech.

The insane hypocrisy of her statement was not lost on anyone.

She’s not wrong that social media has gotten “too mean and too tough”. She’s just aiming in the wrong direction.

Photo: Getty / Leigh Vogel.