I’m a pretty big fan of Cotton On – for a while there I thought maybe I shouldn’t be, given the brand’s ethos is all about fast fashion and cheap prices, I assumed there must be some unethical production going on. But they actually scored a strong A- in the recent Ethical Fashion Guide by Baptist World Aid – have a look at their sustainability section of their site for the ins and outs of how they got there.
[jwplayer wqe0X5mC]
In the past I’ve really only hit up Cotton On for basics and lounge wear – I liked their style-led pieces, but it wasn’t really my personal vibe. That is, until I set foot in a store yesterday and bought two dresses, with my eye on several more.
One I wore to work today, and so far I’ve fielded six compliments/questions about it – with every person shocked when I told them the dress wasn’t in fact a luxe niche designer, but Cotton On.
PSA: Noooo, this is not #sponsoredcontent. I just found a dress that was cheap and cute, and wanted to tell you in case you also like cute, cheap dresses. OK? OK.
Here’s the dress, by the way:
I’m not 100% sure that pic does it justice – IRL, this dress has a real Reformation vibe. You know, that painfully cool 90s-influenced US brand where everything is upwards of $150? In fact, I had someone ask if it WAS Reformation, while others were shocked when I told them it was from Cotton On. Safe to say I think our office will be wearing it as a uniform soon.
It’s not just this dress that’s killer at Cotton On right now, either. I also bought this Realisation Par vibey thing:
And I’ll be getting one (or both) of these pinafores when my next pay rolls around – pinafores are the BEST for layering in A/W.
Notable mentions to some items that aren’t my personal style but are nonetheless extremely excellent, like this cord mini that my boss Josie has, which I complimented her on not once, but twice – not realising it was the same skirt lol.
And this is just SUCH mid-90s heaven.
Also – there’s SO many cute slip skirts, including ones across their new Curve plus-size range.
Anyway I’m going to shut up about Cotton On now, and likely cry when my cute pinafores sell out by tomorrow bc you all get in before I can scrounge my $$$ together.