Bob Hawke Cops Highest Honour Yet With Brand New ‘Hawke’s Lager’ Froths

Being a former Prime Minister honestly seems pretty plush. If you choose not to snipe nor undermine, you can go ahead and be a powerful advocate for BeyondBlue… or, you can have your face stamped on a beer can.

In truly momentous news, The Daily Telegraph reports Bob Hawke has had his mug emblazoned on brand new drop Hawke’s Lager, and he’ll apparently be on deck for its very first pour at Surry Hills’ Clock Hotel a lil’ later today.

A post shared by Beer Guy (@sunshinecoastcraftbeertours) on Apr 5, 2017 at 1:30pm PDT

PEDESTRIAN.TV reached out to The Clock for comment, who said they can’t currently divulge any more delicious information than that.

In any case, the man who lead the Labor Party from 1983 to 1981 says he agreed to have his visage immortalised on tinnies on the condition his share of profits goes towards Landcare, the agricultural sustainability movement he championed.

Hawkie said the brew’s creators, Aussie creatives Nathan Lennon and David Gibson, “were in New York thinking about beer and who they would like to have a beer with and decided they would like to have a beer with me.”

It turns out they had a mutual connection through the advertising industry, and now the big man’s face is going to be seen upside-down a whole lot more. The brew will be available on-tap at eleven pubs across Sydney and Newcastle from today, with cans making their into your mitts from April 25.

No word on how it’ll go down when drunk from a plastic cup at the cricket, but we’ve got pretty high hopes / hops.

Source: The Daily Telegraph. 
Photo: Mark McGowan / Instagram.