
Pitbull and J-Lo’s indisputably shitty official World Cup song, ‘We Are One (Ole Ola)’, sucks for many reasons: it only makes a token effort to accurately depict the music and culture of its host nation, features the lyric “when the going gets tough, the tough get going”, is built on ear-bleeding trap production, and soundtracks a film clip which suffers the indignity of being yet another instance in which Pitbull refuses to take his sunglasses off.
Named for the balletic French football maestro regarded as one of the greatest attacking midfielders of all time, “Zinedine Zidane” honours the man they call Zizou but also namechecks (and artfully rhymes the surnames of) a galaxy of current stars including Neymar, Messi and Ibrahimovic.