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Last week, sex toy brand startup NORMAL announced a massive 50% off sale on their range of products to all Sydneysiders currently stuck in lockdown.

Now, to spread the seed of their campaign to lift spirits even further, they’ve plonked a ‘uge billboard right outside the Bondi Beach COVID testing clinic. Honestly, we couldn’t think of a more prime location to promo a bit of stay-at-home self-care.

Bondi locals who are out and about (for essential purposes only, obvs) have been greeted with a truck parading the messaging, ‘Bondi, improve your lockdown’, over the last couple of days. They can do exactly that by heading to NORMAL’s site and using the promo code ‘CUMONBONDI’ to nab 50% off. Pure genius.

The sale lasts until the end of lockdown, which may or may not be extended at this point, so don’t take any chances by failing to get your order in quick.

Those who’ve passed by have been nicely amused by the sign, as you’d expect.

“We hear the lines are long and we wanted to keep people entertained,”, Lucy Wark, GM of NORMAL explained to PEDESTRIAN.TV on their choice to place the ad at Bondi’s testing clinic.

NORMAL stock seven different sex toys (like this external simulation master named Piper or this beauty named Frankie), as well as a range of lubes to meet your varying needs.

“We just know that Bondi has been through a lot lately. Being at the centre of the latest COVID cluster, we knew we were in a unique position to help Bondi locals have a good reason to stay inside and at home,” said Lucy.

She also noted that sales are seriously picking up steam since lockdown began (they’ve already sold out of the toy used on the billboard), so we highly suggest sussing out their website ASAP if you’re looking to bask in nothing but good vibes for the rest of lockdown. If you’re unsure what to cop, you can take their sex toy personality quiz to find out which device will pleasure you best.

‘Frankie’ – Was $70, now $35 with code ‘CUMONBONDI’. 

“We have definitely seen a big increase in sales since the lockdown began – and we saw a similar thing happen when Victoria went into lockdown earlier this year. It turns out when people are left inside with not much else to do, a sex toy isn’t the worst thing to try out,” added Lucy.

Well, there you have it, folks.

If there’s any way to curb the pang of anxiety you have while waiting for results, get your hands on one of these bad boys for a few moments of relief from the madness.

Image: Instagram