It’s the end of a smutty era: Playboy Magazine will no longer be publishing images of completely naked women as of March 2016, after 62 years of ( . )v( . ) and ass.

In an interview with the New York Times – a feature which paints top Playboy editor Cory Jones as the nervous man-with-a-plan, and founder Hugh Hefner as the pervy tit in a dressing gown (not really) – chief executive Scott Flanders admitted that the rise and rise of online porn meant customers just weren’t willing to pay for hard copy stuff when they could get it online for free. 

You’re now one click away from every sex act imaginable for free,” Flanders said, who clearly missed the 1998 memo about it. “And so it’s just a passé at this juncture.”

Playboy, which in its heyday had a circulation of 5.7 million and published articles by Hunter S Thompson, stories by Margaret Atwood, and breasts by Marilyn Monroe, has a circulation of just reaches 800,000 today.

The last few years have seen them making attempts to join this crazy, mixed-up world of 2015 by toning down the NSFW stuff and upping the digital presence, but getting rid of- oh fuck it, VAGINAS is the biggest step yet. But DW – women “in provocative poses” is still going to be a thing.

And so, for the first time ever, folks everywhere will be able to put their hand on their hearts and proclaim – nay, swear – that “I only read Playboy for the articles.

Playboy To Scrap Nudey Pics After 62 Years, Blames Rise Of Online Porn

R.I.P to the original in smutty mags – thanks for the good times 😉

Image: Playboy.

via New York Times.