No stranger to the side boob Miley Cyrus has dropped everything to reveal every inch of her skin for a Marc Jacobs t-shirt, raising funds to benefit the New York University Skin Care Institute. Clever, conveniently viral, nude-celeb driven campaign you’ve got there. At least it’s for an incredibly worthy cause.

Along with a completely nekkid Hannah Montana Miley Cyrus and some oh so conveniently placed letters is the slogan, “Protect The Skin You’re In.” Meanwhile, Miley is standing there with the utter nonchalant badassery of a regular human who could just as easily be wearing clothes, no fuss, no big:

Via The Australian.

Title image by Jason Kempin for Getty Images.