The only thing more muscular than Mark Wahlberg is his bank account, and he’s just flexed both by acquiring a minority stake in Australian cult fitness chain F45.
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The Sydney Morning Herald reports Wahlberg has purchased a chunk of the circuit-based fitness franchise from its Aussie founders, Rob Deutsch and Adam Gilchrist (no, not that Adam Gilchrist), with an eye to expand the business worldwide.
Citing a source with knowledge of the matter, the SMH pegged the deal at worth roughly $634 million.
Oh, he’s also already posted a video repping the merch. Dude moves quick.
His decision to buy in, with funds propped up by Mark Wahlberg Investment Group and FOD Capital, reportedly comes after he tried out the program for the first time in November.
F45 has gone gangbusters at home but is also ballooning abroad. Deutsch has eyeballed a target of 10,000 franchises in North America alone, which is mondo ambitious, but we guess that’s the kind of drive Wahlberg is keen on.
Of course, this ain’t the actors only investment. In addition to Wahlburgers, Wahlberg has stakes in hype sneaker site StockX, “high-performance water” brand Aquahydrate, and supplement company Performance Inspired Nutrition.
While that’s all well and good, watch this space to see if F45 ever introduces Wahlberg’s personal workout plan – and its 2:30am wakeup protocol.
If you’re keen to hear a wee bit ore about F45 and its origins, peep our Founders University podcast episode with Deutsch right HERE.
