Every so often, we encounter nuggets of information so powerful they absolutely re-centre what we think we know about the world.

Today’s fact: Tesla founder Elon Musk is 100% a Juggalo. And this revelation, at once shocking and obvious, comes by way of the entrepreneur’s Twitter account.

This morning, Musk retweeted to a forum post discussing how Juggalos – the face-painted fans of rap group Insane Clown Posse – have effectively thwarted facial recognition technology with their elaborate make-up.

The fact Musk is interested in technological loopholes is not unusual, but the fact he also posted the triumphant Juggalo war-cry “whoop whoop” was cause for alarm.

He then went on to confirm his fandom.

Musk’s tweets may be the first time he has admitted his soda-swilling, hatchet-throwing tendencies, but the 47-year-old billionaire’s previous admissions certainly provided hints.

In addition to dating alternative bleep-bloop queen Grimes, Musk has previously voiced his appreciation for Weird Al Yankovic, prog rock act Trans Siberian Orchestra, the music of Monty Python and the South Park crew, and yes, Kanye West.

The average of those acts is Insane Clown Posse. Obviously.

Whether Musk rolls up to the next Dark Carnival is yet to be seen, but we hope some of his Juggalo Family will be the first to hit Mars on a Space-X rocket. Whoop whoop!

Image: Dia Dipasupil / Getty Images