Central coast teen Ellie Drennan recently became the youngest ever winner of The Voice Australia – her debut single, however, has proved that, while Australia still watches the shit out of the show, we are reluctant to care about Voice winners when it’s all over.
‘Ghost’, released in the wake of Drennan’s win, managed to sell just 5907 copies last week, which was enough to score it a #25 spot on the ARIA chart. That’s not a total disaster, but not a lot considering the 1.5 million people who tuned in for the show’s finale.
By contrast to Drennan, Voice judge Delta Goodrem enjoyed a massive sales bump thanks to her appearance on the show, with her single ‘Wings’ shooting to the number one spot in August, an achieving a gold certification for more than 35,000 units sold.
Drennan’s sales are better than those of last year’s winner Anja Nissen, who clocked 3023 sales of her first single after appearing on the show; when Nissen appeared on the 2015 season to perform her new single ‘Triumph’, it resulted in only 685 sales.
The moral of the story, it seems, is while young guitar-toting hopefuls should probably think twice before signing themselves up for national scrutiny on The Voice, judging the show is still one of the most lucrative gigs in town.
via News Corp