Athleisure is the fashion trend that just won’t quit – and tbh do we even want it to? The concept of waltzing around on the weekend (and even in the office, if you’re lucky) in what is essentially glorified sportswear is obviously the dream.
Plenty of brands have gotten on the lush activewear train over the last few years, from cheapies through to high-end designers. But there are some that are really bloody nailing it when it comes to the gym-to-brunch-to-music-festival styles. Here are our current faves.
You’ve been living life as a hermit if you haven’t heard about Beyonce‘s collaborative line of athleisure, Ivy Park. It’s all sleek and logo-ed to the max, with a colour palette of predominantly black with pops of bright blue and marle grey. Basically, this is the athletic wear for a bad bitch who can smash out a 10km run, easy.
FRANK + OAK
Frank + Oak is a Montreal-based online shop with several international brick-and-mortar stores (sadly, none in Aus – yet) peddling unique designs that mix fashion with the latest in tech. Take the schmick ‘Interval’ tanks: they look good under a jacket and ft. built-in Drirelease technology that soaks up sweat and prevents any stankiness. We’re also feeling the hoodies (for men and women).
This Melbourne-based label is the holy grail for sporty fashion lovers. Their leggings have a great lacquered finish that could easily pass for leather when pared back with some cool kicks, and the crop tops are made to double as cute bralets under loose-fit tops.
Another celeb-collab, Fenty X Puma is Rihanna‘s bebe – the fluffy slides are the hero product of the range, but everything is rad here, with more of a streetwear vibe than a “I’ll actually do sportsing in this” kinda thing. So basically, how Riri dresses in her down-time.
Nimble is peak Bondi Beach – their flagship store is based there for one, but they’re also all about that leisure-wear-24-7 thing and their designs reflect it. The patterns are gorge – you’ll find everything from marble print bralettes to water patterned leggings – and everything’s designed to be mixed and matched as per your own taste.
A newbie Aussie label, Biink is gaining a loyal following of buff dudes who are really into grey marle trackies that either can be worn to either lift or sip lattes.
Cool girl Pip Edwards‘ activewear bebe has gone gangbusters since its launch last year. It’s the perfect fusion of gym wear and life-wear – the designs are total sportsy/aggressive, like the kind of thing the gal who just canes the Burpees at PT wears – but they look equally acceptable in day to day life.
This hypercool UK brand is all about blurring the line between fashion and fitness. You can 100% see from their pieces that they mean business when it comes to quality and performance.
Founded by Jodhi Meares, The Upside does guy and gal activewear that’s equal parts vibrant prints and pared back pieces. You’ve probably seen its signature logo tees on peeps like Hailey Baldwin and Kim K.
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Images: Supplied.
