Edwards and Co./Full-time


Posted 6 Sep 2021

Closes 6 Oct 2021

Who are we?

EdwardsAndCo is Australia’s leading hair agency, housing the country’s most innovative and trend-setting hair stylists and makeup artists. Known for creating beautiful colour work, EdwardsAndCo has developed a significant following on social media platforms and has a rapidly expanding eCommerce platform. 

As our Social Media Manager, you will own the social media strategy and execution for EdwardsAndCo, EdwardsAndCo Education and Jaye Haircare, across all platforms. You will be tasked with creating and sharing highly engaging content for Instagram, TikTok, Facebook and Pinterest such as posts, stories, IGTV, reels, and guides. 

When restrictions ease you will be occasionally visiting our Sydney, Melbourne and Queensland salons to capture content.

Your day in a nutshell

  • Working closely with our Marketing, Education and Salon teams to create, curate and repurpose content for all social channels (Instagram, TikTok, Facebook and Pinterest) to drive brand engagement and growth. 
  • Creating content calendars, scheduling all posts and manually posting content as required, in line with content calendars and timed for peak engagement. 
  • Reviewing the content library monthly to ensure steady flow of material across all three handles using audience insights to inform strategies. 
  • Community management – Responding to DM’s in a timely manner, responding to comments and engaging with tagged content. 
  • Ensuring brand TOV across all platforms
  • Keeping up to date with all enhancements and innovations on social channels and making recommendations. 

About you

  • At least 2 years’ experience in a similar role
  • Highly adaptable and resourceful – you’ll need to be able to find ways to deliver excellent social media content during lockdown. 
  • Strategic and creative, with demonstrable experience using insights to drive social media success
  • Confident using Instagram, Facebook, TikTok and other social mediums to drive engagement
  • Community management or customer service experience
  • Passionate about design and branding – you’re a Canva pro
  • You can work with multiple priorities and get it all done
  • You’re a stickler for detail and accuracy