“Fistula is caused when a woman endures a complicated, prolonged delivery without sufficient access to proper medical care. For the 3.5 million women suffering from Fistula the injuries leave them incontinent and in most cases their baby dies.” So says Natalie Imbruglia and touchingly, a visibly pregnant Miranda Kerr in a heartbreaking PSA for V2 Night B4 Halloween, a charity event benefiting the Virgin Group’s non-profit foundation Virgin Unite which helps in the Fight Against Fistula, a devastating birthing injury that affects 3.5 million women and girls world-wide.

Though the event has since come and gone, these poignant PSAs are essential viewing for anyone with a mother, daughter, sister, wife or significant female other ie. everyone.

Image by: Dimitrios Kambouris via Getty

Via Fashion Copious