The Bachelor’s Noni Catches Heat For Showing Underage Model Smoking Up

Swimsuit designer, part-time Bali resident and current Bachelor hopeful Noni Janur has caught some heat in the press this week, after accusations that she featured an underage model who appeared to be smoking in an advertisement for her Bali Bikini line. 
The image in question, from 2014, shows a model – aged 15 at the time of the photo shoot – wearing what’s referred to in the caption as a ‘rasta top’, with a plume of smoke drifting lazily from her mouth. 

#regram of Balini #babe @francesbali wearing the “Kaila” rasta top ?????? available on our online store COMING SOON ?

A photo posted by Balini (@balinibikini) on

Brisbane-based group Collective Shout, who campaign against the objectification of women and sexualisation of girls in pop culture, recently kicked up a stink about the photo, telling media:


“To sexualise and sexually objectify a girl in this way is child exploitation. Whether or not there is Photoshopping involved with the smoke doesn’t matter, the suggestion of smoking is there, so the message is pretty clear.”
Janur spoke to Brisbane’s Courier Mail after the issue was raised, saying that the shoot was undertaken with the consent of the model’s parents, and took place at their family home in Bali, adding:
“(The model) was 15-years-old at the time this photo was taken, which was two years ago, and she continues to model today. The smoke seen in the image was a tobacco-free and legal vapour.”
A Collective Shout affiliate claims she complained to the Advertising Standards Bureau about the image, but they responded that that there is nothing in the Instagram post that appears specifically to target an Australian market. 
Source: Courier Mail.
Photo: TenPlay. 

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