Current and future marketing executives take note: the publicity campaign for Zoolander 2 -which thus far has involved Ben Stiller and Owen Wilson closing Valentino’s Fall / Winter 2015 show in Paris in character, an also in-character @Zoolander Instagram account featuring a grams of shit like Orange / Mocha Pumpkin Spice Frappuccinos, and a teaser trailer featuring Steven Hawking teaching Derek about puns – is a masterclass How To Crush Marketing In 2015. Take note.
Y’all already know his classic Blue Steel:
The ‘softer’ El Tigre:
And ~ THE ~ hottest look of 2002, the much-awaited Magnum:
But are y’all ready for #PURPOSE?
#PURPOSE – produced by Skrillex.
On a separate-but-not-totally-unrelated note, Justin Bieber’s announced his 2016 ‘Purpose‘ World Tour, which is likely to be his first ever tour not ~ entirely ~ populated by hyperventilating 12yo Beliebers. Hopefully, it’ll also include people who have their fucking clapping skills together.
Stay tuned for the Aussie dates.
MEANWHILE…. get amongst it: