HOLY K-POP: SBS Just Announced An Asia-Pacific Eurovision & We’re Hosting

“We are excited by the fact that Eurovision’s appeal is crossing continental borders to Asian countries. 

SBS Australia has been broadcasting Eurovision for over 30 years, so we feel they are a perfect partner to build an alliance of networks with, and give Asian songwriters and artists the opportunity to perform on the Eurovision stage.”

“As the official broadcaster of Eurovision for over 30 years, SBS is pleased to explore the opportunity to bring an event of this calibre more closely to our shores, strengthening the multicultural ties in our region. Asia Pacific has a spectacular music culture and the perfect next step to extend the Eurovision brand, bringing its hugely popular appeal beyond Australian audiences and to the wider region.

Increasingly Australia is playing a greater role in the global community and SBS sees entertainment as one area in which we can play an active role in strengthening Australia’s ties with Asia as part of our overall commitment to reflecting multiculturalism and contributing to the social health of our communities.

We are pleased with the very early discussions across the region and look forward to working with our neighbouring broadcasters to realise this vision.”