Another day, another dollar. Another year, another awards ceremony. Pedestrian’s teamed up with Intel to once again highlight the sublime talent of Australia’s blogosphere. The competition this year is on a whole new level – pitting the best-of-the best against each other. With the help of Intel, we’re curating content that’ll explore all things blogging. This will include things like tips on how to create your own platform, and how to deal with the h8rs. Get keen, y’all. It’s set to be, like, the best year yet (here’s hoping).
Lauren Curtis is Australia’s #1 beauty vlogger, boasting over 3 million global subscribers to her YouTube channel. She launched her channel in 2011 and continues to offer instructional hair and beauty videos covering everything from inverted smoked-out eyeliner (who even knew this existed?!) to how to get massive lashes (something we all aspire to).
With a beauty and style YouTube channel attracting over one million subscribers, Chloe Morello is one of Australia’s leading beauty influencers. She creates informative and fun tutorials, as well as beauty and skincare product reviews, advice on hair styling and products, style tips, and most importantly, HAUL VIDS.
Diana Johnson & Felicia Oreb – Base Body Babes
Sisters Diana and Felicia are the Base Body Babes – personal trainers and providers of fitspiration since 2010. These women are all about health and fitness, and inspire gals around the world to get motivated like them through their online training, Instagram posts, and blog. With workout insights, nutrition tips and general positive vibes, the Babes make us want to get off our butts to get butts like theirs.
Jessica Sepel – JSHealth
JSHealth is the health and wellness baby of Jessica Sepel, a Bachelor of Health Science and Nutritional Medicine graduate and all-round inspirational lass. With a philosophy based around physical and psychological balance, Jessica is all about helping the people achieve happiness through the healing power of nutrition, exercise, travel and general wellness.
24-year-old Kayla Itsines is the personal trainer / BABE behind the Bikini Body Guide, a 12-week program that has changed the bodies and lives of girls around da world. She began teaching the concepts included in her program now while working at a female-only gym, before leaving to start her own company, all while casually dominating the fitness social media sphere with her training and nutrition tips, as well as client transformation pics.
Eleanor Pendleton – Gritty Pretty
Gritty Pretty is the brainchild of Australian multi-award winning beauty editor and style influencer, Eleanor Pendleton. After holding previous Beauty Editor positions at mags including InStyle and Famous, Eleanor launched the blog in 2010 – an aesthetically pleasing online beauty bible for women wanting to learn more about beauty trends, techniques, products and innovations.