Last month, Marvel re-released Avengers: Endgame with additional footage just to get it over the line of highest-grossing movie EVER. According to Marvel Studios President Kevin Feige, it appears to have done the job because Endgame is set to dethrone James Cameron‘s Avatar as the all time highest-grossing film at the worldwide box office.
Marvel’s already having a bloody quality time at Comic-Con in San Diego, so this is just the icing on the money cake.
Avatar has held the throne for 10 years with an almighty total gross of USD$2.79 billion and for a second there, it looked like it would hang on. And then, Marvel re-released Endgame with six minutes of additional footage. As of Friday, Endgame is only USD$500,000 behind Avatar and the experts confidently believe the gap will close once all the weekend box office grosses are tallied. If you’re sceptical, The Hollywood Reporter points out that last weekend, Endgame casually raked in a cool USD$2.8 million. So, uh, yep, it’s looking good for Endgame.
Disney Studios co-chairman and chief creative officer Alan Horn congratulated the Marvel Studios and Walt Disney Studios teams in a statement, and thanked the fans around the world “who lifted Avengers: Endgame to these historic heights.”
He continued: “Of course, even with the passage of a decade, the impact of James Cameron’s Avatar remains as powerful as ever, and the astonishing achievements of both of these films are ongoing proof of the power of movies to move people and bring them together in a shared experience.”
Since Disney swallowed up 21st Century Fox back in March, Avatar now falls under its Kingdom so really, this is the most expensive sibling rivalry ever.
This huge achievement is yet another record Endgame can add to its books. It broke 12, TWELVE, box office records including biggest worldwide opening (USD$1.2 billion global gross) and it’s also the fastest movie to reach USD$1 billion worldwide. It did it in five days.
Along with the ripper news, Feige also announced a slew of new titles coming over the next two years. Expect 11 new projects as part of Phase Four of the Marvel Cinematic Universe – five movies, four live-action series, one animated series, and a reboot thin on the details.
If you’re interested in the full list, aggressively click on the below.