Alyssa Forato

Alyssa Forato is the E-Commerce Editor at PEDESTRIAN.TV. With a background in journalism and a knack for crafting click-worthy content, she's covered everything from food and travel to fashion, lifestyle and culture — always with a scroll-stopping headline. Before joining PEDESTRIAN.TV, she was a Content Producer at Sitchu, and her bylines have also appeared in Harper’s BAZAAR Australia, Fashion Journal, Broadsheet, Mamamia!, est living and more. She’s all about tracking down a killer deal, testing the latest cult beauty buys, and styling the same pair of jeans at least five different ways. When she’s not chasing trends online, you’ll find her sweating it out in Pilates or getting lost in a Depop rabbit hole.