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American Apparel art? I know what you're thinking. This post will either cover a sleazy photography exhibition with half naked barely legals OR some pretentious idiot who's screen printed a handful of Am Appy tees with semen or something. Well Jumpy McConclusion I'll go with none of the above because this post is actually about a breathtaking installation comprised of 10,000 items of American Apparel clothing by LA based studio Ball-Nogues.

Design Boom explains: "Built To Wear" is a new installation by Ball-Nogues studio for the 2009 Shenzhen Hong Kong Biennale. The project is a collaboration between the studio and ethical clothing company, American Apparel with curator Beatrice Galilee. Using the help of organizers and group of 30 volunteers from Shenzhen, the result is a hanging architecturally scaled structure comprised from 10,000 items of clothing: baby dresses, bikinis, g-strings, muscle shirts, spaghetti tank tops and t-shirts manufactured by American Apparel, the largest garment factory operator in the united states.

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Posted on December 16, 2009 at 10:52pm by Pedestrian.
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Comments.

Jlaw said...
FIRST

what a giant waste. that looks like shit.  
Dec 21, 2009
at 08:55pm
Sandy said...
I agree  
Dec 22, 2009
at 09:17am
sab said...
think about how over priced they are

and how many people they could have clothed with that


and this installation becomes the shittiest, saddest thing i've seen; consumerism is fucking evil.  
Dec 22, 2009
at 09:37am
Kristin said...
This is no waste. You know, art is often viewed as trivial and self indulgent, but how anyone could not appreciate something of this magnitude is beyond me. The colors alone.....they seem so simple, but the composition is what pulls all of this together. It has movement. Art is a contribution to the masses. I's about mental/creative growth, not about the growth of one's closet. If anyone is more concerned about the clothes and how much of a "waste" it is, they should reconsider the things in heir closet. I am moved by AA's step into the art world.. Great job.  
Dec 22, 2009
at 09:40am
Tony said...
it looks like fire on the ceiling.



kristin must be ugly.

stumble rules.  
Dec 22, 2009
at 11:24am
Dylan said...
Tony > God  
Dec 22, 2009
at 11:30am
Joey said...
I agree with Kristin but to an extent. Art is wonderful when done correctly but this isn't.. It's taking valuable material that could have been used to help others and using it in a selfish manner of self-promotion. It doesn't make a statement. And the concept is sad.

Put it this way Kristin- it's like if some guy took all of your money and cut it up to make origami out of it. Art? Sure. But I'm sure it'd piss you off.

I hope whoever thought of this gets cancer on Christmas.  
Dec 22, 2009
at 11:34am
k said...
not only is it a wonderful peice but u dont even know if it isnt going to go to someone after they take it down its not like everything is permanently stuck there its held on by clothes pins  
Dec 22, 2009
at 11:34am
Joey said...
And if it's not?

Plus I don't know what's so great about it. It's a bunch of shirts being put up on a ceiling.

I suppose Stalin said it best... "Quantity has a quality all it's own."

Put a bunch of colored paper up there and you get the same effect.  
Dec 22, 2009
at 11:38am
Rippy said...
wasteful, ugly, pretentious  
Dec 22, 2009
at 11:50am
greg said...
fuck this shit for real, theres billions of people around the world who need clothes

this "artist" didn't even do anything cool with it, he just made some big pointless worm thing that looks like shit  
Dec 22, 2009
at 12:09pm
steph said...
Yeah, and you know what. When artist spend 100's of dollars on canvas and paint to make something equally as "shitty" people don't say " Theres billions of people around the world who need to eat... this is fucking dumb"

I think the concept is pretty fucking cool. You're only hating on it because its A.A.  
Dec 22, 2009
at 12:40pm
melissa said...
I agree there's some visual appeal to this, but there's a whole different side to art- a side that speaks to you on a non-verbal level, one which tries to communicate a message. There is no message here.

Sure the colors are pretty, and yes, its big and elaborate, but there's no deep meaning being conveyed here... no message.. no substance.  
Dec 22, 2009
at 12:40pm
dookieface said...
How long do you think they're planning to keep it there? I'm sure they'll find a way to get rid of it some how. Why not give it away to some needy kids?  
Dec 22, 2009
at 12:43pm
akart said...
Hey guess what the artist's mission has been completed. You all have reacted to the instillation and that's just want artists want.  
Dec 22, 2009
at 10:05pm
L said...
hey, akart, thanks for reacting to the instillation to tell us that we're reacting to the instillation. jackass...  
Dec 22, 2009
at 10:41pm
rnbw said...
"Sure the colors are pretty, and yes, its big and elaborate, but there's no deep meaning being conveyed here... no message.. no substance."

its funny you say so because meaning in itself is only found subjectively. Als art is not just about message its also about the ability to render an idea, this is elaborate, and if you dont fid a message in the fact that 10k simple tshirts can form something with that much depth and composition, i mean, im disgusted with american apparel for their overpricing, their shady advertising, and the pretentiousness of the whole fashion hipster scene, but its just tshirts, and art shouldn't always be judged by who made it, it could havee been any other fucking teeshirts, but i think merican apparel is the only simple teeshirt company, with enough market intrest to invest in this project.

also on the whole "OMFG THIS COULD HAVE CLOTHED PEOPLE" argument. that's just moronic. This amount of clothes is miniscule compared to the amount of clothes that are thrown out every day, and its especially miniscule, compared to the warehouses filled to the limit with food just rotting away to artificially keep up the prices.

also people aguiong that this is just advertising, are just spineless sheep. i saw thi, it did not make me wanan buy american apparel, people are so aafraid of hidden advertising, because they are too much in a nobrain state of mind to just fucking consume every bit of shallow information in their subconcious.

with the exception of the mass of people who've been brought up to not think for themselves and just accept this 21st century depression as a fucking law of nature, following advertising is a personal choice.


Personal views to the installation: i can imagine how amazing it must be walking down along the shape and seeing a constant flow of changing colors pattern and depth, very psychedelic!  
Dec 22, 2009
at 11:08pm
Josh said...
This is one epic fail. What the fuck is it supposed to be? Looks absolute shite.  
Dec 22, 2009
at 11:52pm
TONYSTHEMAN said...
Tony ended this conversation on Dec 22, 2009 at 11:24am.  
Dec 30, 2009
at 09:00am
BENNETT said...
If all you guys are so butt-plugged about it then contact the artist and tell him to suck it, otherwise you're all here arguing because drama is a decent waste of time. I think everyone who works for American Apparel is on blow and E.  
Jan 11, 2010
at 07:26pm
BENNETT said...
ohp, looks like I missed this convo by about two weeks. Well....penises.  
Jan 11, 2010
at 07:27pm
worldthreat said...
not to defend AA, but: "wasteful art " > "no art".  
Jan 16, 2010
at 08:42am
Eddie said...
wow dumb as fuck. and of course when art goes wrong for the artist, they'll tell you; "you just don't understand"  
Feb 04, 2010
at 07:29am

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