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Let's file this under "reasons why Summer shits on Winter".
I'll be honest. I'm totally into layering clothes, wearing black pea coats, cradling piping hot cups of tea and listening to My Bloody Valentine when it's zero degrees outside but damn Winter, Summer is making you look as appealing as that Swine Flu you insist on spreading everywhere.
Is it weird to personify seasons? I dunno. But Exhibit A is the following images from Seafolly's 09/10 campaign starring recently appointed Victoria's Secret Angel Jess Hart and art directed by Vince Frost of Frost design. Shot in the pristine surrounds of Haggerstone Island, Hart follows in the footsteps of Aussie models Miranda Kerr and Catherine McNeil as Seafolly ambassadors and though she may not possess the editorial edge of McNeil or the all conquering wholesomeness of Kerr - Ms. Hart's career is certainly set for a similar trajectory. Here's to warmer days...







Check out our Jessica Hart video interview here!
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